On LinkedIn, standing out from the crowd is vital. So how do you do that?
Don’t just “Like” a post. Respond to a post in writing. A written response, at a minimum, tells the writer of the post that you have read the post. At a maximum, a written response will resonate with the writer of the post and develop a conversation, an introduction, a network, and who knows, work.
So what kinds of comments are good? The kinds that engage you with the writer of the post will make you noticed. If you want to be visible among the hundreds of thousands of social media users, you need to engage. You need to take a step beyond the ☺ or the “Like” icons. You need to say something meaningful to the writer of the post or to readers. Noting that you “Like” a post does no good to anyone, including you.
Here are suggestions for good comments:
Quote part of the post and say what you think about it, what it brings to mind, or why you disagree.
Ask a question about the content. Not all posts are clear. Saying you’d value clearing up a confusing part shows you have engaged.
Supply a pertinent quotation from a well-known expert in the field. Make a connection others might not.
Supply a witty quotation from a someone well known for their retorts. Supply humor if you can. Everyone loves humor.
Provide current news on the topic–the more up-to-date, the better. And if the news is not generally available, tell where you found it so others can check for themselves.
Provide a counter point of view–respectfully.
Add a new angle, an insight, or an analogy. Further the discussion with information which will extend the point made in the post. Name a research paper, a book, an analysis that readers can find if they want deeper knowledge.
Involve yourself in the conversation if you want to be noticed.
English Writing Teacher 